As Singles Day Becomes Multi-Week Event, Can U.S. Retailers Attract Chinese Shoppers?

Source. Alizila.com Although Alibaba anticipates sales of $37 billion in goods across its marketplaces during the 11.11 Global Shopping Festival, largely identified by its original name “Singles Day,” the e-Commerce giant is continuing to evolve the event into a multiple-week extravaganza powered as much by hype as by substance. For the event, brands already are […]

Why Customer Data Is Your Most Important Holiday Gift

The holiday season represents anywhere from 20% to 30% of many businesses’ annual revenue. Much of that considerable spike comes from new customers who are discovering businesses for the first time, both online and in-store. Many retailers will concentrate much of their attention on acquiring more new customers, as they should. That being said, it […]

American Girl Debuts Interactive Micro-Experiences At NYC Flagship

Specialty toy brand American Girl has unveiled two new in-store micro-experiences in its New York City flagship store in Rockefeller Plaza with the help of retail design firm FRCH NELSON. The experiences, which will be open throughout the holiday season, feature: “Julie’s Groovy World,” a pop-up that immerses guests in the life of one of […]

Harry & David Enhances Mobile Speed, Personalization For Holiday 2019

Harry & David is unveiling a variety of new digital capabilities for the holiday season, traditionally the retailer’s busiest time of year. These enhancements are designed to help shoppers find gifts more efficiently and to help the brand strengthen relationships with customers.   New discovery features and search options being introduced across the Harry & […]

Using Mobile To Drive Holiday Store Traffic

Benoit Grouchko

Smartphones are consumers’ most personal devices. They’re always within arm’s reach — that is, if they’re not already in their hands. Retailers can harness the power of these devices with highly relevant messaging and timely offers, delivered through mobile advertising. During this episode of the Holiday Insights Series, Benoit Grouchko, Co-Founder and CEO of Teemo, shares how […]

Best Buy Will Offer Free Next-Day Delivery In Time For Holiday Season

Just in time for the holidays, Best Buy will offer free next-day delivery on thousands of items, such as tablets, headphones, espresso machines and more. Larger items such as big-screen TVs and refrigerators are excluded. As many as 99% of customers will be able to receive free next-day delivery,the retailer said. A $35 minimum purchase […]

Walmart Brings Back ‘Toy Lab’ Ahead Of Holiday Season

For the second straight holiday season, Walmart has launched an online interactive ‘Toy Lab’ designed to invite kids to test the period’s most-wanted toys from their tablet or computer. The launch comes one week after Target revealed it would fulfill e-Commerce orders made through the newly resurrected Toys ‘R’ Us web site. Starting Oct. 15, young shoppers […]

Salesforce Previews CDP Release, Outlines Top 3 Holiday Trends

Pictured above: Dana Chery, Sr. Director, Service Cloud Product Marketing at Salesforce, Customer 360 implementation at discusses e.l.f. Cosmetics. Today’s businesses still struggle to gain a single, 360-degree view of the shopper despite an overabundance of data: 78% of consumers expect consistent interactions with a business regardless of which department they’re dealing with, yet only 50% […]