Retail TouchPoints

TOP 5 BENEFITS OF MOBILIZING BRICK & MORTAR STORES

In a recent survey conducted by Retail TouchPoints, 73% of retailer respondents said they either already arm their associates with mobile technology, or plan to in the near future. Here are the top 5 benefits of mobilizing your workforce.

1

INCREASED
CUSTOMER
SATISFACTION

OF RETAIL RESPONDENTS

58

44

OF RETAIL RESPONDENTS

2

IMPROVED
EMPLOYEE
MORALE

3

INCREASED
AVERAGE
DOLLAR SALE

42

OF RETAIL RESPONDENTS

OF RETAIL RESPONDENTS

28

4

INCREASED
CUSTOMER
SATISFACTION

5

INCREASED
CUSTOMER
RENETION/LOYATY

25

OF RETAIL RESPONDENTS

In addition to arming associates, retailers are deploying other mobile technologies within the store, including:

( HOVER OVER A BAR TO VIEW PERCENTAGE )

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