TOP 5 BENEFITS OF MOBILIZING BRICK & MORTAR STORES
In a recent survey conducted by Retail TouchPoints, 73% of retailer respondents said they either already arm their associates with mobile technology, or plan to in the near future. Here are the top 5 benefits of mobilizing your workforce.
1
INCREASED CUSTOMER SATISFACTION
OF RETAIL RESPONDENTS
58
44
OF RETAIL RESPONDENTS
2
IMPROVED EMPLOYEE MORALE
3
INCREASED AVERAGE DOLLAR SALE
42
OF RETAIL RESPONDENTS
OF RETAIL RESPONDENTS
28
4
INCREASED CUSTOMER SATISFACTION
5
INCREASED CUSTOMER RENETION/LOYATY
25
OF RETAIL RESPONDENTS
In addition to arming associates, retailers are deploying other mobile technologies within the store, including: