Nick Pleasant

Nick Pleasant

Sr. Brand Manager

BÉIS

Nick brings more than 15 years of experience in sales and marketing leadership to his role as Sr. Brand Manager at BÉIS. Throughout his career, he has consistently exceeded sales targets and built strong relationships with key clients.

Nick’s passion and expertise helped BÉIS grow its retail channel 163% year over year between 2022 and 2023 — and the brand is on track to see an additional 153% boost in 2024. With strategic product optimization, account management and a proven track record for strong sell-through, Nick has worked with Nordstrom to expand BÉIS in 102 full-line Nordstrom stores across the U.S., as well as in Anthropologie and Bloomingdale’s stores.

Prior to joining BÉIS, Nick held leadership positions at Therabody and Beautycounter, where he successfully implemented strategic sales and brand initiatives to grow revenue and drive domestic and international expansion.

Nick is known for his data-driven approach to sales, his ability to drive profitable growth, and his deep understanding of consumer behavior and market trends.

Leadership is not a destination, it’s a journey of continuous growth. The most effective leaders are those who embrace a lifelong learning mindset. Continuous learning helps leaders adapt to change, fosters a learning culture, enhances decision-making, and supports staying relevant in a shifting retail landscape. Overall, continuous learning is an investment in yourself. It empowers you to grow personally and professionally, stay current in a changing world, and unlock new opportunities.”

How do you explain your profession to people outside of the industry? What do you find most exciting and/or rewarding about this work?

What are the core requirements of your job and how do you measure success?

What is one notable professional achievement you've made over the past year that you are most proud of?

What professional challenge or failure has stuck with you, and how did you embrace it?

What trend or technology do you believe will have the most profound impact on your work (and the work of your peers) over the next year?

If you could say one thing to your younger self, what would it be?