Kyler Nichols
Manager, Retail Operations
Faherty Brand (former)
In his four years at Faherty Brand, Kyler was a transformative force in retail operations, contributing to the brand’s expansion from 15 to 75 locations.
Kyler’s philosophy of putting the store team first — prioritizing people over processes — has reshaped how operations are managed at Faherty Brand. His leadership style is characterized by a unique blend of operational know-how, effective communication and event management, which collectively enhance employee morale and motivation.
Moreover, Kyler made significant contributions to retail education, developing Standard Operating Procedures (SOPs) and running pilot programs that empower store teams. His people-centric approach to building processes with store teams ensures that operational changes are sustainable and effectively integrated. The “Train the Trainer” initiative, which was implemented under his leadership, has enhanced onboarding and continuous learning, fostering a culture of collaboration and personal development.
Kyler’s accolades include the “Rookie of the Year Award” from Yoobic in 2021 and the “Omnichannel Retailer of the Year” from NewStore in 2023.
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