In the 14 years since Randy John joined Adidas as an intern, his influence on the global brand has been remarkable. He began his career as a point-of-sale (POS) analyst, where he worked closely with the store’s checkout solutions. Randy quickly rose through the ranks and now serves as the Director Technology Consultancy – Digital Retail. He is dedicated to helping Adidas connect its customers and associates to the brand at a time when the digital and physical worlds of retail continue to blur together.
Randy is responsible for optimizing and customizing all retail technology applications including shift planning, store reporting, mobile applications, merchandise management, RFID and POS solutions. His hands-on experience led him to seamlessly transform the store experience.
Much of the POS transformation at Adidas is due to a long-term partnership between Randy’s team and global POS solution provider, GK. The companies have worked together for 12 years, continuously challenging each other to remain committed to fostering unique customer experiences. Recently, Randy’s team worked with GK to extend checkout options to include stationary, mobile and kiosk options. Since then, one in every four transactions from Adidas’s relevant concept stores has been a mobile purchase.